PlainDMARC vs Valimail (for agencies, as of July 2026)
Valimail is an enterprise DMARC automation platform — hosted enforcement at serious scale, trusted by very large senders, with a genuinely free Monitor tier. PlainDMARC is built for a different buyer: an agency managing a portfolio of client domains that wants a forwardable plain-English report, not an enterprise rollout.
Side by side
| Tool | Pricing model | 1 domain | 10 domains | 25 domains | White-label client reports? | Notes |
|---|---|---|---|---|---|---|
| Valimail | Free monitoring; enforcement from $5,000/yr | Free (Monitor); Enforce from $5,000/yr | Custom | Custom | Not advertised | Enterprise-oriented: free Monitor tier, then Enforce Starter from $5,000/yr with Premium/Enterprise custom-priced. Domain counts not published. |
| PlainDMARC | Flat plans, every domain included | $12/mo | $29/mo | $29/mo | Yes (Agency & Agency+) | Solo $12 (3 domains) / Agency $29 (25) / Agency+ $59 (100). Weekly plain-English verdict; white-label branded client reports with weekly auto-send included from the Agency plan. |
Last verified: July 18, 2026 — on each vendor's live pricing page, shown for comparison only. Where a vendor publishes only custom or ranged pricing, we describe the model instead of inventing a number. Check Valimail's own site for current pricing before you decide.
Where Valimail wins
Enterprise automation. Valimail's hosted approach removes most manual DNS work, its Monitor tier is free, and for a large organization pushing high volume through complex infrastructure it is in a different class than a small flat-price tool.
Where PlainDMARC wins
Price and fit for agencies: Enforce starts around $5,000/yr and the rest is custom-quoted, with no advertised white-label client reporting. PlainDMARC's Agency plan is $29/mo flat for up to 25 domains, and each client gets a weekly branded verdict as proof of work.
Want the full picture? See how every major DMARC tool compares across pricing models, portfolio sizes and white-label reporting.
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